Behind the Name
In the book of Genesis, it is written
that God first breathed air into man– atem.
Later, language was formed, with one of the earliest languages known to man, Hebrew, meaning ‘us’.
Inspired from the meaning of ATEM, we took our brand name as a call to action to live and breathe as a purpose led skincare company, developing and delivering you excellent personal care products so you can stress less, and breathe a little more.
Pronounced Ah – Tehm, atem translated from German means the air you breathe. In Hebrew, ATEM also symbolizes the plural for you.
Anagrammed, it turns into ‘meta,’ about the thing itself.